Customer-relationship management - Wikipedia
Customer-relationship management (CRM) is an approach to manage a company's interaction with current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.
What is CRM? — Customer Relationship Management ...
CRM or Customer Relationship Management is a strategy for managing an organisation's relationships and interactions with customers and potential customers. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.
Why Is Customer Relationship Management So Important?
At its core, customer relationship management (CRM) is all of the activities, strategies and technologies that companies use to manage their interactions with their current and potential customers.
Customer Relationship Management - CRM - Investopedia
Customer relationship management (CRM) is a term for the principles, practices and guidelines an organization abides by when dealing with customers.
Customer Relationship Management (CRM) | CCG
Customer relationship management (CRM) has become a catch-all phrase applied to everything from strategy to software. But at its core, CRM is a strategic approach to helping companies attract, retain and maximize the value of customers — and reap potentially huge benefits.
Customer Relationship Management - bain.com
Customer Relationship Management (CRM) is a process companies use to understand their customer groups and respond quickly—and at times, instantly—to shifting customer desires. CRM technology allows firms to collect and manage large amounts of customer data and then carry out strategies based on that information.
The Benefits of Customer Relationship Management
CRM is an acronym that stands for customer relationship management. It describes the strategy that a company uses to handle customer interactions. One example of a common CRM strategy is the rewards card program that many supermarkets offer. In this case, the store gives its customers a free card that grants them access to special deals and ...
What is CRM | Customer Relationship Management | SAP
Customer relationship management (CRM) definition: The way businesses interact with current and future customers. Traditionally, this has been done with software that automates and integrates your customer-facing activities: sales, marketing, and customer service.
Customer Relationship Management | Aptean
Aptean Customer Relationship Management (CRM) Solutions. Regardless of your industry, customers are your greatest asset. In today’s market, there are numerous customer relationship management technologies that support a client-centric approach, but it can be difficult to know which solution best fits your needs.
Customer Relationship Management - Management Study Guide
Customer relationship management includes various strategies and techniques to maintain healthy relationship with the organization’s existing as well as potential customers. Orgnaizations must ensure customers are satisfied with their products and services for higher customer retention.