The History of CRM From the 1950s to Today - Fit Small Business
In this article, we’ll travel through time to learn about the history of CRM systems. You’ll discover CRM background information, including who invented CRM software, what the old CRM systems were, and how they evolved into a crucial aspect of modern-day sales operations.

Customer relationship management - Wikipedia
Customer relationship management was popularized in 1997 due to the work of Siebel, Gartner, and IBM. Between 1997 and 2000, leading CRM products were enriched with shipping and marketing capabilities. [15] Siebel introduced the first mobile CRM app called Siebel Sales Handheld in 1999.

History of CRM: Timeline from Rolodex to AI (1950–2026) - Rapitek
Trace the history of CRM from the 1950s Rolodex through Siebel and the SaaS revolution to today's AI-augmented platforms — a complete timeline to 2026.

The history and evolution of CRM - TechTarget
Learn about the history and evolution of CRM, from early paper-based processes to modern, AI-powered platforms.

The History of CRM - A Timeline | CRM Switch
Interactive timeline of seven decades of CRM history, from the 1956 Rolodex through Siebel, Salesforce, and the cloud era to 2026's agentic AI platforms.

A Brief History of Customer Relationship Management (CRM)
A look at the history and evolution of CRM software and industry growth from the 1980's up through the present day.

A Brief History of CRM: How We Got Here and What's Next - G2
CRM plays a central and indispensable role in most sales organizations today. See how the history of CRM has shaped the sales landscape over the years.

From Automation to Intelligence: The History of CRM | SAP
Discover the history of CRM, including when it started and advancements in the technology, as well as what the future of CRM might entail.

Customer Relationship Management: Past, Present, and Future
Customer Relationship Management (CRM) has evolved from a tactical marketing tool into a strategic cornerstone for creating sustainable competitive advantage. This paper offers a comprehensive review of CRM’s past, present, and future, highlighting its transformation from satisfaction-driven models to engagement-oriented strategies.

Evolution of CRM - Infographic | Agile CRM
CRM software solutions are now focused on three main areas: sales, marketing, and service, as well as providing mobility. Agile CRM is proud to be a part of the SaaS & Social CRM age. Our new infographic tells the story of the evolution of CRM over time. It’s a history worth sharing.

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